Business North West Exhibition

We have just returned from two days exhibiting at the Business North West Exhibition in Manchester. It proved to be a very successful trip with lots of people and companies interested in our qualifications and courses. It also proved very useful for meeting organisatiosn who will be able help us further with offering our qualifications to a wider audience.

As a general exhibition there were a range of companies both exhibiting and visiting ranging from website hosting and optimisation, graphic designers and professional bodies such as the Chartered Institute of Marketing (CIM) and the Chartered Management Institute (CMI). It would have been good to see the Institute of Sales and Marketing (ISMM) there but maybe next year.

The new CIM Diploma in Digital Marketing and Diploma in Managing Digital Media qualifications we a real success with many people interested in enroling on the courses, and with the first lot of workshops already booked it is expected to be a great success. Management also seems to be an area which is in great demand, particulalry in the public sector according to sources so we will be keenly pursuing this opportunity further. Overall, the exhbition shows that despite economic circumstances there is still a real desire to be trained and gain qualifications in marketing, management and sales which is positive for us, although we must make sure we stay ahead of the game.

We hope to see you at our next event, CIM Live in London being held this Wednesday 4th November at BMA House, Tavistock House, London. For more information click here.

Visit our website www.professionalacademy.com for more information about our qualifications in marketing, management and sales and, prospectus.

CPA attending ISMM Seminar, Reading

Cambridge Professional Academy will be attending the Institute of Sales and Marketing Management (ISMM) Seminar in Reading today. These free to attend seminars start from 6pm and allow you to develop your potential and improve your performance in an ideal and convenient way whilst providing expert insight into the Sales world. The Reading seminar includes inspirational presentations from:

• Andy Preston - Selling in a Slowdown
• Matt Crabtree - Sales Momentum - 5 No Nonsense Ways to Win More Business in any Market

The seminars are packed full of thought-provoking ideas and practical insights for maximising sales and winning new business.

For more information about the ISMM seminars and to book your tickets visit the ISMM website.

These seminars compliment the various ISMM qualifications and, short courses that we offer in London, Cambridge, Exeter, Leeds and Jersey. For more information about these and for our prospectus visit our website www.professionalacademy.com

Visit us at ISMM Successful Selling - Birmingham

Cambridge Professional Academy will be attending the ISMM Successful Selling event being held on Tuesday 6th October 2009 at the National Motorcycle Museum, Birmingham.

The conference is guaranteed to be an action-packed and informative day providing an exciting combination of practical advice and new ideas that will inspire any sales person to greater heights of success. The speakers will be covering innovative ways to increase sales, improve motivation and boost profits. Put just one new idea in action and watch your sales figures soar – imagine what you could achieve with the host of ideas you’ll pick up in a single day.

Keynote speakers include:

• Shaa Wasmund - CEO, Smarta.com
• Jeremy Jacobs - Conference Chairman and TV & radio personality
• Steve Smith - Olympic High Jumper and Motivational Business Speaker.

So look out for Cambridge Professional Academy when you are attending the ISMM Successful Selling Conference. For more information about the event or to book your place visit the Successful Selling website.

NEW – CAM Digital Marketing qualifications – starting September

Cambridge Professional Academy is now offering the two newly developed CAM digital marketing qualifications:

• Diploma in Digital Marketing


• Diploma in Managing Digital Marketing

Cambridge Professional Academy is just one of five selected training providers to offer this course during the pilot year. Replacing the CIM EMarketing Award these qulaifications have been designed to reflect the fast paced and changing digital world in which marketing is increasingly an essential aspect for all companies.

Designed for anyone currently or interested in becoming involved in digital marketing they provide a natural progression depending on your level of knowledge and experience both qualifications include the equivelent of four modules.

Diploma in Digital Marketing

• Digital Marketing Essentials
• Digital Marketing Planning
• Marketing & Consumer Behaviour (double module)

The Diploma in Managing Digital Marketing

• Intergrating Digital Media and Branding
• Implementing Digital Campaigns
• Advertising
• Public Relations

To find out more about these exciting new qualifications visit www.professionalacademy.com or contact us by email – enquiries@professionalacademy.com or telephone 0844 8005256.

NEW - Sales Agency short courses

As part of a recent partnership between Cambridge Professional Academy and AgentBase, we have introduced two new courses design for those who are interested in becoming a Sales Agent.

A Sales Agent is a self employed salesperson who works on commission, usually for several (non-competing) companies. Demand for sales agents is huge, there are many opportunities, and rewards can be great. What's more, upon completion of the course, you are guaranteed work opportunities.

The workshop-based courses teach you everything you will need to know about being a Sales Agent and how to make the most of the sales opportunities that you have available.

The first course 'Sales Agency' is designed to give you a complete understanding of the skills required to succesfully setup and run a sales agency business including the finances, promoting yourself, agreement negotiation, developing your customer base and future planning.
This module is delivered by specialist AgentBase trainers who have many years of experience in this field.

The second course 'Successful Selling' covers the nature of selling, including the sales process, the necessary skills and most suitable tools for effective selling in different contexts and personal management techniques.

Visit agentbase.professionalacademy.com for more information and to book your place.

www.professionalacademy.com

Are you reaching your full potential?

If the answer is no, then Cambridge Professional Academy has the answer....

In today’s business environment, it is easy to concentrate on ensuring that you learn the industry knowledge and skills, but what about you? Are you being the best that you can and identifying what your strengths and talents are and then pursuing them? Would you like more control and choice over situations you encounter?

If you want to be firmly placed in the driving seat of your personal choices and direction then Cambridge Professional Academy has the ideal short course for you. Connect to your potential is a series of two day courses designed and delivered by expert tutors Andrew Nicholson and Diane McDowell which will provide you with the necessary knowledge and tools to empower yourself and to give you the power to take responsibility for your life’s outcomes.

NEW -Digital Marketing short courses

Cambridge Professional Academy is pleased to announce a range of exciting new Digital Marketing short courses based at their London office.

Led by expert tutors John chacksfoeld and Dave chaffey these courses are ideal whether you are brand new to digital marketing or already have some experience, these courses are ideal to build on your knwledge and to boost your digital marketing to the next level!

• Running a successful digital marketing campaign.
• SEO Best practice techniques and tips.
• Successful eMail marketing.
• Successful web 2.0/ web 3.0 tactics.
• Maximising website visitor conversion.
• Digital marketing overview for managers

For more information and to book your place click here